العربية
ALARABIA’S NATIONWIDE PRESENCE IS SEEN BY EVERYONE
AlArabia is the market leader in the Kingdom in providing state-of-the-art OOH media solutions. It continuously strives to lead the advertising sector nationwide. AlArabia’s mediums are present in 28 cities across the Kingdom, offering its clients the chance to be where their consumers are and an 80% reach of the Saudi population.
Over the years, we have worked hard to build a comprehensive system of solutions for advertising services, in an effort to provide a high-quality product of international standards.
URBAN POPULATION
People are always spending time outside their homes; thus, OOH generates mass reach quickly. Consumers tend to be 33% more alerted when they’re outside their homes, which leads to lasting impressions. OOH media formats surround and reach consumers during the 70% of their day spent away from home. As people go out and about, commuting or shopping, they are exposed to OOH mediums.
CONNECTING BRANDS WITH AUDIENCES
One of the most important segments in out-of-home advertising is connecting the audiences with the brands. In AlArabia, we offer brands direct engagement with their consumers.
Due to the growth of urbanization, people are interacting more with out-of-home advertising formats. Brands have shown their embrace for digital OOH advertising by understanding audience movement to optimise campaigns, connecting content to real-world conditions, and even buying the media programmatically using digital platforms.