AlArabia Outdoor Advertising unveiled on Sunday its gift represented in 90 free-cost advertising campaigns on new digital “Mupis” for Saudi startups and small enterprises, which will be displayed starting September 23rd, 2020, on the occasion of the 90th anniversary of Saudi National Day. AlArabia inaugurated the new digital Mupis in the main crossroads in Riyadh, as it launched an initiative to digitalize all Mupis and 100 mupis were digitalized as an initial phase.

AlArabia gift came as part of its interest and care for social responsibility towards individuals and the startup sector. AlArabia has used to give to others in this industry in order to achieve the goals of Saudi Vision 2030 that enhance the concept of social responsibility in a way that serves the country and the society alike.

Mohamed AlKhereiji, CEO of AlArabia, said that the company is substantially attentive to launching initiatives during significant national events, ahead of which is the Saudi National Day that represents a historical depth for Saudis and touches the heart of every citizen and resident. He added that the main objective of such gifts is for us to confirm the importance of the 90th Saudi National Day and the necessity to interact with it as it represents an occasion that has its echo in the hearts of Saudi citizens. Furthermore, as we live in safety, security and stability, we should have a role to play, interact socially and offer what we can to our country, sons and daughters.

AlKhereiji confirmed that the AlArabia has not ceased to launch initiatives directed for individuals, representing a priority within the journey of the company. Moreover, our initiatives cover the business sector, specifically startups and small enterprises. We firmly believe that such national businesses need support to continue their journey and achieve their goals.