AlArabia participated on the Saudi National Day 92^nd, with its screens that lit up in

green in all cities across KSA to celebrate this historical day.

AlArabia digital screens streamed the words the Custodian of the Two Holy Mosques, King Salman bin Abdulaziz Al Saud, may Allah protect him, shared on Saudi National Day on Twitter “The memory of our national day expresses pride in the glories of the homeland, and pride in its position and unity among the nations, which established the rules of this majestic structure.”

The CEO shared his thoughts about national day on Twitter “92 years made us proud of our history, looking forward to the future year after year, May Allah protect our country.”

Based on the importance of the huge global event of artificial intelligence, AlArabia sponsored the second edition of the Global AI Summit entitled “Artificial Intelligence for the Good of Humanity,” the summit was organized by the Saudi Authority for Data and Artificial Intelligence from September 13^th – 15^th, 2022 attended by more than 10 thousand visitors from 90 different countries. Held under the patronage of Crown Prince Mohammed bin Salman, and the chairman of SDAIA’s board of directors. 

The summit witnessed many “international and local” sessions, partnerships, and important agreements to develop artificial intelligence techniques that support the digital economy to attract investments. The most prominent of which was “SDAIA” agreement with the International Telecommunication Union, through which they seek to develop an international framework for measuring the readiness of artificial intelligence. Additionally, The Ministry of Health and the Saudi Authority for Data and Artificial Intelligence “SDAIA” launched the prototype of the early detection program for breast cancer using artificial intelligence algorithms.

Moreover, speakers at the Global Summit on Artificial Intelligence confirmed that the size of the artificial intelligence market is estimated at $65 billion in 2020. It is expected to reach $15 trillion by 2030 after Saudi Arabia announced joining the Global Partnership for Digital Development at the World Bank, which aims to employ artificial intelligence, enhance, and develop data capabilities, because technology nowadays has become one of the most important factors that serves humans and improve their lifestyle.

At the end of the summit, Mohamed Al Khereiji the CEO of AlArabia OOH was honored for the effective role the company played as a media partner for contributing to announce the summit and introducing the community to this event through its screens across the kingdom.

AlArabia the leader in out-of-home advertisement sector signed two exclusive agent agreements for advertisement services in the region. First agreement with Elan Media as it appoints AlArabia to be the exclusive representative in outdoor advertising portfolios and acquires exclusive rights to pinpoint and attract customers and businesses in the local market in Kingdom of Saudi Arabia, Egypt, Bahrain, and Kuwait during the FIFA World Cup 2022 held in Qatar. Second agreement is with Elevision Media, a leading digital advertisement company for residential and office complexes that owns all the advertisement rights of the Dubai International Financial Center (DIFC), to be the exclusive agent to advertise at Dubai International Financial Center (DIFC) and its areas for 7 years.

CEO of AlArabia Mr. Mohamed AlKhereiji said “These agreements are a part of AlArabia’s leadership in the outdoor advertisement sector in the region with its extended expertise for more than 40 years, we are happy to collaborate with Elan Media to enrich advertising revenues during FIFA World Cup 2022 in four countries. In addition, our cooperation with Elevision Media is part of the company’s direction in expanding its digital network in the region in a way that serves our local and regional clients.” 

Elan Media and Elevision Media will deliver the media and advertising platforms during a specific period and in accordance with terms of the approved media plan. 

Moreover, the agreement included the possibility of AlArabia to obtain the majority stake in Elevision Media, to expand in the region and increase its advertising network, and to strengthen the company’s strategy to invest in digital screens, whereas major developments in this regard will be disclosed in due course.

Dubai International Financial Center (DIFC) is an important attraction in the Middle East, Africa, and South Asia regions, as it consists of a diverse array of renowned group of retail and dinning venues, dynamic and cultural artistic scenery, and high-end apartments, as well as hotels and public spaces. It is considered as the most popular business destination in Dubai. 

AlArabia is the leading national company in the outdoor advertising industry in the region since 1983, and it occupies the 11^th place in the world amongst the outdoor advertising companies. It aims to change the concept of digital advertisement located in vital fields and on main roads to build smart dynamic and digital cities that owns all the competitive elements on an international level.

In addition, “Elan Media” is one of the leading advertising group companies in Qatar founded in 2004 to keep abreast and develop the advertising industry, it has many outdoor and indoor advertising and media platforms in Qatar.

AlArabia Outdoor Advertising Company announced today, Tuesday, 15 February 2022G, that it has won a new bid in Jeddah, which underlines its leadership in the outdoor advertising industry. This step is also part of AlArabia’s strategy to expand its activities in advertising using the state-of-the-art technologies. The win comes after a number of successes AlArabia achieved last year, most notably the establishment of a company in the outdoor advertising sector in the Arab Republic of Egypt.

The bid included the installation of 40 high-definition advertising screens featuring modern technologies on Jeddah’s bridges and tunnels at a total value of SAR 1,000,160,000 for a period of 10 years. Such an opportunity enables AlArabia to take advantage of enhancing the aesthetic aspects of the Kingdom cities, which will reflect positively on them, improve the experience of their visitors, and enhance the Company’s competitive advantage and increase its market share.

Mr. Mohamed AlKhereiji, CEO of AlArabia, said: “Outdoor advertising is the most prominent means of advertising today, thanks to the modern technologies and artificial intelligence. It is one of the most important channels for the success of campaigns and reaching the target audience. It also adds a touch of beauty and an imprint for the city’s identity. Hence, we, in AlArabia, are always keen to compete and win projects that align with our strategic direction to provide digital products that serve customers and cities to match the most prominent global platforms, thus enhancing the growth of the advertising industry in the Kingdom”.

AlArabia is a leading national company in the Out-of-Home advertising industry in the region. It ranked the 12^th among the world’s top outdoor advertising companies. It has more than 19,000 billboards that shine in most regions of the Kingdom. AlArabia strives to change the advertising concepts of billboards located in vital fields and on the main roads to build smart, dynamic, and digital cities, possessing all competitive elements at the international level.

Arabian Contracting Services Company, a pioneer in the outdoor advertising industry, signed on Wednesday, 8 December 2021, in Cairo, the first regional partnership outside the Kingdom with United Media Services Company to establish an Egyptian joint stock company with the aim of making a qualitative digital shift in the development of outdoor advertising sector in the Arab Republic of Egypt.

The signing took place in the presence of the CEO of AlArabia, Mr. Mohamed AlKhereiji, and the Chairman of the Board of Directors of the United Media Services Company, Mr. Hassan Al-Sayed. The 25-year partnership included the installation and operation of at least 120 billboards characterized by their ability to measure and analyze the results of public access. The partnership also includes that AlArabia supervises, manages, and operates all stages of the advertising process that enables advertisers to reach their audience within the Arab Republic of Egypt, starting from installation and reaching advertisers until the advertisement appears on the screens for all to see.

This partnership comes within the framework of the strategic direction pursued by AlArabia to grow and expand in the Middle East after successful completion of the initial public offering (IPO) in the Saudi Stock Exchange, where AlArabia seeks to take the lead in providing Out-of-Home advertising services in the Middle East, in addition to its endeavor to represent its billboards as smart masterpieces, that adds to the beauty of cities and serves their residents and visitors.

AlArabia is a leading national company in the Out-of-Home advertising industry in the region. It ranked the 12^th among the world’s top outdoor advertising companies. It has more than 19,000 billboards that shine in most regions of the Kingdom. AlArabia strives to change the advertising concepts of billboards located in vital fields and on the main roads to build smart, dynamic, and digital cities, possessing all competitive ingredients at the international level.

Arabian Contracting Services Company, the leading company in the Out-of-Home advertising industry, announced today, Monday November 1^st, 2021, the launch of 179 interactive 3D digital display screens in conjunction with the opening of Boulevard RUH City, a Riyadh Season 2021 zone, through which AlArabia provides many services that enable visitors to use touch features, get directions, information, and services easily, with the ability to connect to free high-speed Wi-Fi.

The screens provided by AlArabia for Riyadh Season in the year of 2022 are the largest of their kind in the Middle East. Their total size exceeds 8,000 square meters and equipped with the latest advanced technologies that features a high definition 4K resolution. The different shapes and colors of the billboards reflect the identity of every area in Riyadh Season. 82 of them are spread in the Boulevard Square area, while the other 97 screens are spread in the rest of the Riyadh Season’s zones.

AlArabia is present to serve the sports audience in Al Nasr and Al Hilal cafes located in Boulevard RUH City through its billboards that broadcasts live matches, to enable the fans of the two clubs to enjoy entertainment activities and watch the strongest sports competitions at the same time from the heart of the Boulevard.

All screens for the Riyadh Season, which began on October 20, were installed in a record time of no more than thirty days. AlArabia’s team manages these huge smart screens from one control room, which reflects the Company’s unique technical capabilities in leading the outdoor advertising sector.

AlArabia is a leading national company in the Out-of-Home advertising industry in the region. It ranked the 12^th among the world’s top outdoor advertising companies. It has more than 19,000 billboards that shine in most regions of the Kingdom. AlArabia strives to change the advertising concepts of billboards located in vital fields and on the main roads to build smart, dynamic, and digital cities, possessing all competitive elements at the international level.

HRH Prince Turki bin Mohamed bin Fahad, Minister of State, Member of the Council of Ministers of Saudi Arabia, and the Chairperson of the Board of Directors of Charity association for Orphans Care in the Eastern Region (Benaa) attended the signing of the partnership agreement between the Charity association for Orphans Care in the Eastern Region (Benaa) and AlArabia Outdoor Advertising on Wednesday, in the presence of the Director-General of the Charity association for Orphans Care in the Eastern Region (Benaa) Abdullah bin Rashid Al-Khalidi and the CEO of AlArabia Outdoor Advertising, Mohammad bin Abdulelah AlKhereiji. The memorandum of cooperation aims to spread the association’s one million campaigns value through digital smart road billboards based on both parties’ view of the importance of supporting and developing the social responsibility in serving the community and strengthening the role of the private sector towards social responsibility.

The CEO of AlArabia Outdoor Advertising expressed his sincere gratitude to HRH Prince Turki bin Mohammed bin Fahad for his keenness to realize the integration between the various parties in order to develop the charitable sector and pave the way for long-term partnerships between the leading companies and the association. He also mentioned that the philanthropy work comes on the top priorities and principles of the company.

AlArabia Outdoor Advertising confirmed its commitment to support the charitable organizations in the Kingdom in order to play their societal and humanitarian role in serving all sectors of society. It also expressed its happiness to conclude the memorandum of partnership with the Charity association for Orphans Care in the Eastern Region (Benaa) and its willingness to work with the association to meet its aspirations and community-based objectives.